Search engine optimisation news, tutorials, and updates from Matt Jackson. Learn more about what SEO is and how to optimise your website for search engines today.
Structuring an ecommerce website should be easy right? Just take all of your product categories, make a page for each, add the products to each one, and you're done... Well not exactly. Common issues such as keyword cannibalisation can occur…
Now for something a little more niche. An SEO audit of a vintage antiques / collectibles chess set ecommerce website (chessantiques.com), to determine how they could improve their traffic through SEO. Remember if you'd like to purchase a custom SEO…
In this audit I will analyse the performance of the valucomputers.co.uk website (yes that is value without the e!), to see how it could improve its Google rankings with some quick fixes.
In this ecommerce site audit we will focus on the online shoe and bag store called Mozimo (www.mozimo.co.uk), which is based in the UK and currently has around 1,600 visitors per month in organic traffic. They seem to have migrated…
In this post we will analyse some quick wins that the Amrita Nutrition (www.amritanutrition.co.uk) website could make to drastically improve their Google rankings and make more sales as a result of it.
In this audit, we will look at some quick gains that the website for Denelli Italia (www.denelli.co.uk) could make if they fixed some key SEO problems.
Internal linking can help push power to pages you want to rank. The end goal is to rank your categories and products higher, for more phrases to generate more sales for your store. But to do that it needs to…
eCommerce category pages are your money makers! They bring in the most traffic, and have the biggest potential to significantly increase your bottom line. However, they aren't always easy to get right. You may have noticed that sometimes you visit…
Let's be honest, Woocommerce default product and category urls SUCK! Am I right or what? Anyway there's a simple solution that's 100% automatic, and removes the /product-category and /product/ parts of the woocommerce permalinks. PLUS it gives you the option…