Learn more about what SEO is and how to optimise your website for search engines today.
What is SEO?
Ever wanted to learn about what this SEO thing actually was? Perhaps you were scared off by the jargon, or simply didn't find an article that clearly explained the basics? Well fear not, click here to find out what SEO is, in a simple and easy to consume explanation.
Shopify Robots.txt File Error Since January 4th 2021
I have data to suggest that Shopify hasn't been serving a robots.txt file consistently (if at all) since at least January 4th (and looks to have just been fixed today, 5pm GMT January 15th). The image above shows how 690,000…
Google Testing Icon + Loading Preview in SERPs December 2020
Google is testing adding a small document icon next to listings in search results, where users can hover to then see a larger portion of the article in question, see the video below for an example:
New Google Crawl Stats Report – First Impressions
There is a new Google Crawl Stats report that is replacing the old one, and providing a lot more actionable data. The link to the new report is here: https://search.google.com/search-console/settings/crawl-stats Alternatively you can go to Google Search Console -> Settings…
Crawl Rate Removed from Google Search Console
Google has now removed the link to the crawl rate report in Google Search Console. UPDATE: They are replacing it with the new Crawl Stats report, and removing the legacy report after 19th Jan 2021. Here is a link to…
Google My Business Missing Photo Data
As of this moment (16/09/2020 10:00 BST) I'm seeing multiple reports and personal verification that Google My Business is missing photo reporting data in the Insights tab. There may also be an issue with the "Popular Times" data showing. The…
Understanding Search Intent for SEO
You came to this page with a purpose, most likely to solve the problem: What is search intent and how can I use it for my SEO? And so I'll break down the correct way to think about searcher intent,…
Google is Deprecating the Structured Data Testing Tool
Google has announced that they're deprecating the old Structured Data Testing Tool, as the new Rich Results testing tool is out of beta. I'm personally not a huge fan of the new tool. It's a hell of a lot slower,…
Indexed, though blocked by robots.txt – Should you care?
Almost everyone who runs a website of any size will have this message in Google Search Console. It's a constant yellow stain on anyone who likes to run things without errors. But is it worth fixing? That depends on the…
Fix Shopify Breadcrumbs – data-vocabulary.org Schema deprecated
The warnings were rife in January - data-vocabulary.org schema deprecated - the yellow errors in Google Search Console, and the threat of no more rich breadcrumbs in search results. You can test if your website has the issue by entering…
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