EST. 2012

About Matt Jackson SEO

Independent Ecommerce SEO Consultant with over 14 years of experience building, ranking, and scaling online stores.

14+ Years Experience

233+ Ecommerce Sites

£10M+ Revenue Generated

SEO Results That Impact Your Bottom Line

Ecommerce SEO has to be Revenue Focused. Unlike general SEO agencies that focus on long-tail blog fluff to inflate their reporting, I focus on commercial keywords that drive conversions.

My approach is rooted in my history as an in-house SEO who built a successful e-commerce site from scratch.

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SEO Results That Impact Your Bottom Line

Platform & Growth Expertise

🛒

CMS Specialist

Deep technical knowledge of Shopify, Magento, BigCommerce, OpenCart, and WooCommerce.

📈

Growth Strategy

From one-time audits to monthly consultation, I help businesses at every stage of growth.

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Technical Recovery

Specializing in migration recovery, penalty removal, and Core Web Vitals optimization.

Side Project Proof

Testing SEO Theories in the Wild

Follow along with my successful passion project, ukscrambles.com, which serves as a real-world testing ground for my SEO strategies. It currently dominates search traffic for all popular scrambling routes across the UK, and has done for 5+ years.

12,000+ Monthly Clicks from Google

Building this from zero to a UK-wide resource for scramblers has taught me more about the "grey areas" of SEO than any conference ever could.

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Client Feedback

★★★★★

"Matt's ecommerce SEO expertise is unmatched. He helped us recover after a failed migration and our revenue is now 40% up year-on-year."

— Ecommerce Director

★★★★★

"Finally an SEO who understands that traffic without sales is pointless. His focus on commercial keywords is refreshing."

— Shopify Store Owner

Common Questions

Verified Insights

Since 2012, I've worked with over 233 ecommerce websites, to help them improve their Google traffic via SEO.

I offer SEO services to all CMS types, but I've actively worked on campaigns for Shopify, Bigcommerce, Magento, Opencart, and Woocommerce.

I started my SEO career creating an ecommerce SEO site from scratch, and ranking it in Google. This experience lead me to offer this as a service, and so it made sense to specialise in ecommerce, as it's what I knew best.

Yes, I enjoy working in SEO. It's a complicated field that's constantly changing, which makes it difficult but also very rewarding.

The disconnect between actions and results. Google doesn't want us to know if we've made a positive SEO improvement, but it can make it frustrating when monitoring rankings day to day.

The fundamentals of SEO haven't changed since it's inception, so I expect these to continue for as long as Google is offering free organic listings. New SERP features continue to be added to results, so I expect these to evolve and become more prominent - Google Shopping being the most likely.

Featured

Matt Jackson has been featured on the following sites:

SEO Rockstars (satirical project)

The SEO Rockstars rock band released its new single on 13th October 2022 called “We’re All SEO Rockstars,” now available on all streaming platforms:

Want to Grow Your Ecommerce Revenue?

I value direct communication. Reach out directly and I'll review your site personally.

Email: info@matt-jackson.com

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