Ecommerce SEO Audit Examples - How to Audit Ecommerce Sites

SEO Audit of the Upgradebikes.co.uk Ecommerce Website

Matt Jackson — Wed, 08 Jul 2020 17:22:24 +0000

I’m back with another ecommerce SEO audit, this time for a biking ecommerce store called “Upgrade Bikes”, to see how they could improve their store rankings with a few simple SEO changes. Let’s get started. Categories Missing Basic On Page Optimisation When you want to scale, it’s important to get the basics right across the […]

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SEO Audit of Tennis Planet Magento Ecommerce Site

Matt Jackson — Wed, 11 Mar 2020 13:08:51 +0000

I’m back with another ecommerce SEO audit today, this time for the tennis online store called Tennis Planet, which is built on the Magento platform. Let’s get into it. Variations of URLs Don’t Work! So imagine if you wanted to visit the Tennis Planet website, you may just stick tennisplanet.co.uk in the address bar and […]

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SEO Audit of Nutrivitality Woocommerce Site

Matt Jackson — Thu, 23 Jan 2020 14:54:37 +0000

I’m back in 2020 for another free SEO audit example! These audits go into high level findings of a websites SEO issues, however these are a fraction of the checks that I offer in my SEO audit service. This week it’s a Nutritional Supplements website built on Woocommerce (WordPress), with the USP of offering only […]

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SEO Audit of Together Health Natural Supplements Ecommerce Site

Matt Jackson — Mon, 29 Apr 2019 16:06:08 +0000

This will be a brief ecommerce SEO audit of the Together Health ecommerce website. This site sells “All natural” health supplements, and is focused on the UK market. Domain name: togetherhealth.co.uk Indexed pages: 148 Domain age: 2012 first recorded. CMS: Shopify Thin Pages Indexed The website has a whole host of thin content pages that […]

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SEO Audit of the HOBBS London Fashion Ecommerce Store

Matt Jackson — Wed, 13 Mar 2019 13:03:28 +0000

It’s time to dive deep into another ecommerce site and find some golden SEO nuggets that could sky rocket their traffic! This time it’s the HOBBS London fashion store, based in the UK, that gets roughly 212,000 visitors per month, however the majority of that is brand, and their monthly organic traffic from non-branded search […]

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SEO Audit of The Moon Climbing Ecommerce Website

Matt Jackson — Wed, 26 Sep 2018 09:58:26 +0000

In this website audit we will be analysing the ecommerce website Moon Climbing (moonclimbing.com) to find any SEO issues they need to fix to improve their Google search rankings. Missing Category Canonical Links So this site is built with Magento, and one of the bad things about Magento is that without any SEO extensions it […]

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Ecommerce SEO Audit of House of Leather UK

Matt Jackson — Fri, 21 Sep 2018 16:44:08 +0000

In this website audit, we will look into the House of Leather UK site (houseofleatheruk.com) to see if they have any SEO issues and how we might fix them to improve their Google search traffic. As always it will be a mix of technical, user experience and inbound link analysis. Shopify Panda Penalty Problems – […]

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Ecommerce SEO Website Audit of Gym Shark

Matt Jackson — Thu, 23 Aug 2018 15:32:00 +0000

This will be a small audit into the UK portion of the Gym Shark (en.gymshark.com) clothing ecommerce website, identifying areas where if they improve their SEO, they could increase their organic traffic. So let’s get into it. Expanding Into Missing Topics On big international brand ecommerce websites, the technical areas are often fairly well covered, […]

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Ecommerce SEO Audit of the All Outdoor Website

Matt Jackson — Tue, 07 Aug 2018 09:57:42 +0000

Back with another SEO audit, this time of a UK based outdoor clothing ecommerce website called “All Outdoor” (www.alloutdoor.co.uk). They have made consistent organic improvement throughout the last 3 years, after what looked like a penalty in 2012, but still there are always ways to improve, and those findings are shown below. *If your website […]

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SEO Audit of the Wilkinson Camera Ecommerce Website

Matt Jackson — Wed, 30 May 2018 17:12:25 +0000

Here is a quick ecommerce SEO audit report of the Wilkinson.co.uk digital cameras website. It took about 15 minutes to identify these problems, that once fixed could improve their rankings greatly. Thin Content Tag Pages Indexed Google hates thin content, and the Panda algorithm is designed to penalise websites that have weak or duplicate content. […]

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