Keyword Cannibalization 2018 – Find it & Fix it for SEO
One of the most common and harmful on-site SEO mistakes that I notice on a regular basis is keyword cannibalisation (or cannibalization with a z). This tutorial will outline what keyword cannibalism is, why it's a problem, and how you…
SEO Audit – Basic to Advanced Guide, Checklist & Examples
An SEO audit helps to fine tune your attention to the problems on your website that really matter. This guide will go over a basic to advanced checklist of how to perform an SEO audit. It contains example audits for…
Expert Keyword Research for Better SEO Results
Keywords are great. They make the SEO world go round. But are you doing your kw research the right way? Are you doing more harm than good, with multiple pages targeting the same terms? Could you be missing out on…
Ecommerce Rich Snippets for SEO & CTR
The benefits of a big rich snippet in the SERPs cannot be overstated. You get more clicks, conversions, and better rankings in the process. But how do you get them for your own Ecommerce website? Can you get rich snippets…
Ecommerce SEO Checklist for 2018
Sometimes a step by step checklist is just what you need. That's why I created this ecommerce SEO checklist, a quick way of making sure you've "covered everything" in your audit. Each section is outlined with steps + links for…
Product Page SEO Optimisation Best Practices and Examples
Product pages can make or break your online store. It's the page where a customer makes the final decision to buy, that this is the right product for them. However they need to find it first, which is why on-page…
Ecommerce Site Structure, Urls & Topics
Structuring an ecommerce website should be easy right? Just take all of your product categories, make a page for each, add the products to each one, and you're done... Well not exactly. Common issues such as keyword cannibalisation can occur…
Internal Linking for Ecommerce Websites
Internal linking can help push power to pages you want to rank. The end goal is to rank your categories and products higher, for more phrases to generate more sales for your store. But to do that it needs to…
How to Structure Your Ecommerce Category Pages for SEO
eCommerce category pages are your money makers! They bring in the most traffic, and have the biggest potential to significantly increase your bottom line. However, they aren't always easy to get right. You may have noticed that sometimes you visit…
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